By
Sarah Harris
High-quality poster printing is an essential marketing tool for businesses, artists, and organizations alike. Poster prints can help you make a strong impression on your audience and even attract new patrons. To achieve this, we’ve compiled this guide to online high-quality poster printing and how to get started.
Introduction to High-Quality Poster Prints
Posters that began life as promotional pieces often end up being sought out as works of art if they straddle the line between advertising and aesthetics.
If you create art, have a band looking to promote a show or need high-quality poster prints to announce storewide sales, you must include the right supplementary details in addition to making the poster look stunning.
Before you hire a printer for its high-quality poster printing, ask yourself why you need one in the first place. The answer will guide you toward the ideal design.
Why Choose PBS for High-Quality Poster Printing?
You want quality poster prints that won’t fade quickly, tear easily or contain artwork and wording errors. Print Bind Ship has a proven track record of providing high-quality poster printing with every run.
Experience
We know how to craft a durable, attractive poster because we’ve been doing it for decades. We have the knowledge, equipment and experience to bring your poster ideas to life.
Design Assistance
Our in-house designers know a thing or two about crafting stunning images. If you’re having trouble creating the perfect poster or want to discuss custom-size poster printing, black and white versus color poster printing, or other design decisions, we’re here for you.
Highest Quality
Every poster we print must pass a rigorous examination by our detail-oriented team. We’ll never send you inferior-quality prints.
Types of High-Quality Poster Printing
Depending on the particular aesthetic you have in mind, you can choose matte or glossy paper to complement your design.
7 Steps for High-Quality Poster Printing
Before crafting your poster, ask yourself, “Who is this for?” Keep your target audience in mind and consider the types of images and text they’ll likely respond to.
1. Design Your Poster
It’s wise to design your poster in high resolution, at least 300 DPI (dots per inch). If your pixels are too large for the given size of your poster, you’ll end up with a blurry image that lacks crispness and detail.
2. Consider Paper and Sizes
The type and weight of the paper you use matter, too. The team at Print Bind Ship can offer guidance on which paper is best for your poster.
The resolution will be even more important if you want an especially large poster. Remember that posters meant to be seen at a distance will also likely be seen up close at some point.
3. Use the Right Software
Adobe Photoshop is the gold standard for design editing, and there’s a good reason for this. It allows users to edit individual layers and export files and templates to other software, such as Adobe InDesign.
If you’re not confident that you can create high-resolution artwork on your own, Print Bind Ship’s designers will be glad to help.
4. Set Up Your Document
It’s important to create your file with a print “bleed,” or margin, in mind. The bleed is the area around the perimeter of the poster graphic where there’s no printing. Standard bleed is 0.125 inches.
The margin is the outer edge of the poster. The reason poster designers need to take it into account is because of printer shifting, which is when the printed page moves slightly to the right or left, causing the image to shift from print to print.
Bleed and margin will be cropped on the final product. Most posters are either 18” x 24” or 24” x 36”, though custom sizes can easily be made.
5. Add Your Content
Now that you have the perfect blank canvas for your design, it’s time to add images and text. Remember, the text must be legible at a distance.
Take a concert poster, for example. The artist’s name, venue and date are all rendered in large font to be easily readable from afar. Secondary details may be smaller but should still be displayed clearly.
Make sure all graphics, colors, text, fonts and other design elements are high-resolution and support the poster’s overall theme.
6. Check for Mistakes
Proofreading saves time and money. Even the best printers aren’t clairvoyant, so if there’s a mistake in the artist’s name or an incorrect concert date, they won’t necessarily know.
7. Print Your Poster
Now that your poster’s ready, it’s time to print! If you have a high-quality printer, you can do this yourself. Alternatively, you can work with a professional printing service like Print Bind Ship.
High-Quality Poster Printing Online in Just a Few Steps
If you want printed posters that are consistent, durable and attractive, partner with Print Bind Ship. Printing is our area of expertise, and we’ve refined our techniques over decades of serving clients.
We can provide custom solutions, such as odd sizes, color choices original designs, and more. You’ll enjoy the support of our friendly, knowledgeable customer service team the entire time.
Your Posters Come to Life with Print Bind Ship
High-quality posters are a fantastic marketing tool. They can run the gamut from practical and informational to artistic achievements, and businesses and individuals alike frequently employ them with great results.
If you want your posters to look incredible and stand the test of time, both artistically and in terms of durability, choose Print Bind Ship!
FAQ
Large format, high-quality posters usually use lithographic printing, though digital printing offers lower costs and still provides an attractive image.
For indoor use, 36-pound paper will provide adequate strength and resilience. It typically comes in matte, satin or gloss finishes.
Posters are excellent for advertising business activities such as sales and events and are often used to boost branding.